MyPlant & Garden is a relatively new but fast growing trade show. In 2015 the first edition welcomed 339 exhibitors and 8,500 buyers and covered an exhibition area of 25,000m². In 2018 the number of exhibitors rose to 655 and visitors grew to 16,000. The show expanded into a third hall, increasing the exhibition space to 45,000m².
The show sees buyers from all regions of Italy and from all sectors of the garden industry; retail, landscaping and nursery. In addition to Italian trade visitors, for the February 2018 edition, the organisers coordinated 150 buyer delegations from 50 countries from across Europe, for example Belgium, Bulgaria, the Czech Republic, Denmark and Switzerland, but also from further afield such as the USA, Turkey, Azerbaijan, Qatar and Saudi Arabia.